Your connected ordering platform

Your brand. Your customers. One ordering platform.

Bring your orders, customers, team and insights together. SCALE Order connects branded ordering with daily operations and loyalty, configured for restaurants, cafés, shops and service businesses.

  • Arabic & English, full RTL
  • Pickup & delivery
  • Cash at pickup or on delivery
  • Loyalty built in
Zaatarina · Downtown branchLiveDemo data
  • Orders today37
  • Awaiting approval1
  • In the kitchen2
  • Cash collected41,250 SYP

Select an order to see what everyone sees

  • Pickup
  • Delivery
  • Daily combos
  • Add-ons
  • Coupons
  • Happy hour
  • Loyalty points
  • Customer tiers
  • Prize wheel
  • Joker offers
  • Campaigns
  • Kitchen display
  • Closing reports
  • Analytics
  • Inventory & recipes
  • Staff roles
  • Multiple branches
  • Cash reconciliation

Built around your business

More than a restaurant solution

Ordering, catalogs, branches, permissions, reporting and loyalty on one foundation. We scope the right configuration for your business, with dedicated food-service workflows. The walkthrough below illustrates those workflows; it does not imply clinical services or online card processing.

  • Restaurants
  • Cafés
  • Supermarkets
  • Pharmacies
  • Retail
  • Services
  • Other businesses

The platform

Five connected products. One platform.

Every screen your customers, staff and kitchen use shares one menu, one order flow and one loyalty program.

  • Web

    Ordering website

    A fast storefront in your brand with your menu, daily combos, checkout and live order status.

  • Android

    Customer app

    Your own Android app for ordering, points, coupons and order notifications.

  • Web · Staff

    Restaurant console

    Orders, menu and prices, offers, customers, analytics and your team in one place.

  • KDS

    Kitchen display

    A live board of new, preparing and ready orders with sound alerts and late-order highlights.

  • Android

    Manager app

    New-order notifications, open and close reminders, and the full console on your phone.

What sets SCALE apart

Built in from day one, not bolted on

Capabilities that usually need extra tools or custom work come standard with SCALE Order. Select one to see how it works.

01 / 08

Location-verified orders

Every customer order carries a recent, consented location and its distance from the branch.

  • Used to check pickup presence and the delivery destination
  • Shown on the kitchen ticket with accuracy and distance
  • Deleted automatically after the retention period

Product tour

See it in action

A storefront that sells for you

Customers browse your menu, pick sizes and add-ons, and check out for pickup or delivery in a few taps.

  • Menu with sizes, add-ons and daily combos
  • Clear fees and a free-delivery progress bar
  • Coupons and points right in the cart

Product walkthrough · sample data.

Ordering website homepage of a demo restaurant with a hero image and order buttons
Phone product sheet with plate sizes, optional extras and add to cart

Every screen, every device

Watch it on phone, tablet and web

Short recordings from the real apps, running the demo restaurant. They load only when you reach them.

How an order flows

Built for how your customers pay

Cash is still how most customers pay in many markets. SCALE Order turns it into a clear, trackable flow from the first tap to the final hand-over.

The order arrives with the customer's verified location and reliability. The manager app sends a push notification.

Customer phoneNow

#ZAA-4F2A9C51D0

Lunch deal × 2 · 1,040 SYP

Awaiting restaurant approval
+104 points pending
Restaurant console
#ZAA-4F2A9C51D0Awaiting approval

Pickup · Lunch deal × 2

Location verified · 540 m from the branch

Reliable · Gold

1,040 SYPApprove
Kitchen display

New0

Preparing0

Ready0

Waiting for the restaurant to approve

Illustration built from the real order statuses. Points timing follows each restaurant's settings.

Online card payments are not part of the current release.

Features

Everything a modern restaurant runs on

From the first menu item to the hundredth repeat customer — without stitching tools together.

01

Sell

A menu that is easy to order from and easy to update.

  • Menu, sizes & add-ons

    Categories, sizes and add-on groups with minimum and maximum choices, with names in both languages.

  • Daily combos

    Combos scheduled by weekday; upgrading an item charges only the difference.

  • Pickup & delivery

    Service and delivery fees, waivers and a free-delivery threshold.

  • Coupons & happy hour

    Coupons, automatic discounts and happy hours with budgets, schedules and usage limits.

02

Operate

A calm service, even at peak hours.

  • Live order board

    Approve, prepare, mark ready and hand over — in sync with the kitchen display.

  • Cash handling

    Find an order by number, record cash with change due and confirm delivery payments.

  • Branch control

    Open or close order-taking in one tap, with a closing report saved every time.

  • Team & permissions

    Roles built from granular permissions, optionally limited to one branch.

  • Inventory & recipes

    Stock per branch, receipts and waste, and recipes that reserve stock when an order is placed.

03

Grow

Bring customers back without discounting everything.

  • Points & tiers

    Points that expire on schedule with a reminder, and customer tiers (four by default) from a rolling three-month score.

  • Prize wheel & Joker offers

    A prize wheel drawn on the server — one spin a day by default — and surprise offers for returning customers.

  • Campaigns

    Push and email campaigns — and WhatsApp where your connection supports it — to opted-in customers, with delivery and conversion reports.

  • Re-engagement

    Optional reminders about today's combos for customers who haven't opened the app in three days, sent only between 11:00 and 20:00.

Loyalty & engagement

Turn first orders into regulars

Loyalty is part of every order, not an extra app. Customers see their points, tier and rewards the moment they sign in.

  • Fair, automatic points

    Earned on what customers pay for food, never on fees, and reversed automatically on cancellations.

  • Tiers that reflect real loyalty

    A weighted score of order frequency and spend over a rolling window — three months by default.

  • Offers with guardrails

    Budgets, per-customer limits and schedules keep every promotion under control.

Customers and loyalty screen with the active points program and tiers
Phone rewards screen with available and pending points and the points rules

Loyalty playground

Try the loyalty program

It runs through a few example orders on its own. Move a slider or spin the wheel to try your own; it carries on by itself a few seconds after you stop.

Points calculator

Points earned+104points
Worth on a later order52SYP

Points are earned on the food value, never on service or delivery fees.

Customer tiers

  1. Member0%+
  2. Regular35%+
  3. Gold65%+
  4. Elite85%+

17% to the next tier

Prize wheel

Demo only. In the product, the server draws each spin, one per day by default.

Example settings from the demo restaurant. Each restaurant sets its own.

Operations

From ticket to hand-over, in sync

The console, the kitchen display and the manager app read the same live orders, so every screen shows the same truth.

  • Kitchen display

    New, preparing and ready columns with sound alerts, full-screen mode and a late-order highlight.

  • Manager app for Android

    Push notifications for new orders, reminders to open and close, and the console in your pocket.

  • Daily closing reports

    Orders, paid sales, discounts, fees, refunds and cash collected — saved when order-taking closes.

Kitchen display with new, preparing and ready order columns
Manager app orders list with status filters

White-label

Your brand on every screen

Customers see your name, logo and colors — not ours. Update your branding and content from the console without a developer.

  • Logo, wordmark and brand colors
  • Homepage headline in both languages and a hero image or video
  • Your own privacy, terms and cancellation pages
  • Your app name, app icon and domain, set up by the SCALE team
Try a brand palette

Example palettes. Each restaurant sets its own colors in the console.

#2F7A4F#163828#F0A83A#F8F3E8#FFFFFF

Identity and settings screen with brand colors and homepage content
Phone ordering screen with the menu and daily combos
  • 5connected products
  • 13console sections
  • 10features you can switch on per restaurant
  • 2app languages: Arabic and English

Security & reliability

Secure by design

Built for restaurants that handle real customers and real money.

  • Isolated restaurant data

    Each restaurant's data is separated in the database with row-level security.

  • Protected sign-in

    Hashed passwords, rotating sessions, sign-in rate limits and optional bot protection on sign-in.

  • Least-privilege roles

    Roles decide what each person sees, and the server checks permission and branch on every action.

  • Tamper-evident records

    An append-only audit trail and points ledger that cannot be edited after the fact.

  • Hardened delivery

    Strict security headers, rate limits and encrypted connections everywhere.

  • Regular backups

    Automatic database backups about every six hours, each with a checksum, plus restore drills.

Getting started

Live in four steps

The SCALE team sets everything up with you, so you can focus on the food.

  1. 01

    Set up your restaurant

    We create your restaurant, first branch and owner account, and switch on the features you need.

  2. 02

    Add your menu

    Categories, sizes, add-ons, prices and photos — loaded with our help or entered in the console.

  3. 03

    Make it yours

    Your logo, colors, homepage and domain, in Arabic and English.

  4. 04

    Go live and grow

    Open order-taking, train your team, then grow with offers, loyalty and campaigns.

FAQ

Questions restaurants ask us

Which payment methods are supported?

Cash at the branch for pickup orders and cash on delivery. The cashier records the payment and the change due in the console. Online card payments are not part of the current release.

Do my customers need to download an app?

No. Customers can order from your website on any phone or computer. Your Android app adds easier access to points, coupons and order notifications.

Is everything available in Arabic?

Yes. Every customer and staff screen is available in Arabic and English, with a proper right-to-left layout.

How do new orders reach my team?

New orders appear in the console within seconds and the manager app sends a push notification. After approval, the order moves to the kitchen display.

Can I control what each staff member sees?

Yes. Roles decide which sections and actions each person can use, staff can be limited to a single branch, and the server checks every action. Customer names on tickets are shown to owners only.

Is my restaurant's data kept separate?

Yes. Each restaurant's data is isolated in the database with row-level security, and administrative actions are recorded in an audit log.

Does the kitchen display need special hardware?

No. It runs in a web browser, so any tablet or screen with a modern browser works. It refreshes every 5 seconds and plays a sound for new tickets once staff turn sound on.

Can I run more than one branch?

Yes. Each branch has its own order-taking status, closing reports and stock, and staff can be limited to a single branch.

What happens when an order is cancelled?

Points from that order are reversed automatically, and the cancellation is kept in the order's history, which cannot be edited.

How do the reports count sales?

Only paid orders count toward sales. Reports show net sales against the previous period, paid orders, average order value, estimated margin, best sellers and channels, with CSV export.

What does onboarding involve?

The SCALE team sets up your restaurant, branch and domain, helps load your menu and trains your team. You then manage prices, offers and content yourself from the console.

Get started

Ready to put your business on SCALE?

Tell us about your business, order volume and team. We'll scope your setup and monthly plan in a tailored quote.

  • A walkthrough of ordering, console and kitchen
  • Your menu, fees and delivery rules
  • A launch plan for your team